The 11x alternative that doesn’t cost a headcount

Name: BusinessMCP
Brand: BusinessMCP

11x sells Alice as a “digital worker” — an AI SDR positioned to replace human headcount, priced accordingly: the Growth plan (the only published tier) starts at $3,750/month…

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Price: 11x: Growth $3,750/mo (billed annually) · BusinessMCP: $19/mo (free plan available)
Switching gets you: 11x’s minimum commitment is an annual contract at ~$45k, commonly $50k–$90k in practice, with reported implementation fees on top.
Stay with 11x if: No AI calling or voice — 11x’s Julian makes actual AI phone calls; BusinessMCP’s SDR is email + LinkedIn only today.

Feature comparison — pricing verified August 2026. Sources: public pricing pages + published teardowns.
	BusinessMCP	11x
Entry price	$19/mo (free plan available)	$3,750/mo billed annually (~$45k/yr min)
Company-level identification	Yes	No
Global coverage (not US-only)	Yes	No visitor identification
Cookieless, GDPR-first tracking	Yes	No website tracking
Built-in AI SDR outreach	Yes (Scale, $199/mo)	Yes — cold-first (+ AI phone worker)
Full web analytics included	Yes	No
Built-in CRM + booking	Yes	Integrates with yours
AI-ready MCP endpoint for your data	Yes	No

The full picture

11x sells Alice as a “digital worker” — an AI SDR positioned to replace human headcount, priced accordingly: the Growth plan (the only published tier) starts at $3,750/month billed annually, roughly $45k/year paid up front. Published contract teardowns report real first-year deals typically landing between $50,000 and $90,000 once volume, seats, and additional workers (like Julian, the AI phone agent) are added, plus implementation fees that often exceed $3,000.

The uncomfortable truth about replace-a-headcount pricing is that the underlying loop — discover ICP companies, enrich contacts, research, write, send, follow up, book — is software, and software economics apply. BusinessMCP runs that loop from $199/month, month-to-month, and adds the signal 11x doesn’t have: your own website visitors as the warm top of the funnel. Same job, roughly a tenth of the entry contract.

Why teams switch

The contract structure

11x’s minimum commitment is an annual contract at ~$45k, commonly $50k–$90k in practice, with reported implementation fees on top. That’s a procurement decision with sign-off meetings. BusinessMCP is a $199/month button you can turn off next month if it doesn’t earn its keep.

Headcount pricing for a software loop

The “cheaper than an SDR salary” framing anchors the price to a human, not to the software’s cost. When several vendors run the same research-write-send-book loop, the anchor breaks — you should pay software prices for software.

Warm signals Alice doesn’t see

11x works outward from purchased data. BusinessMCP starts from the companies already visiting your site — deterministic, first-party intent — then fills capacity with ICP discovery. The warmest accounts get contacted first, with context from their actual behavior.

11x pricing (published tier + reported contracts)

Plan	Price	Notes
Growth	$3,750/mo (billed annually)	~$45k/yr — the only publicly listed tier
Reported real contracts	$50k–$90k/yr	varies with volume, seats, and worker mix
Implementation	often $3,000+	reported one-time onboarding fees
AI phone (Julian)	Additional cost	adding channels raises the platform fee

Sources: 11x’s published Growth pricing + 2026 contract teardowns. Pro/Enterprise tiers are custom-quoted; the ranges above reflect reported contracts, not list prices.

Where BusinessMCP is NOT the right choice

An alternatives page you can trust has to cut both ways. Honestly:

No AI calling or voice — 11x’s Julian makes actual AI phone calls; BusinessMCP’s SDR is email + LinkedIn only today.
No implementation team — 11x deploys with dedicated onboarding support; BusinessMCP is self-serve (with direct founder support, but you set it up yourself).
At true enterprise sending volumes with multiple “workers” across channels, 11x’s orchestration is built for a scale our deliberately conservative caps (200 emails/day/domain) don’t chase.
We are a younger product than most tools on this page. You get faster iteration and direct founder support, but a smaller integration marketplace than a 10-year-old incumbent.
If you only want a raw contact database to export CSVs from, a data vendor is a better fit — BusinessMCP is built around acting on your own website traffic.
Email is our only fully automated outreach channel. LinkedIn steps are drafted for you and sent with one click, deliberately — we will not automate your LinkedIn account — so if you want hands-off LinkedIn sequencing, we are not that tool.

Frequently asked questions

What does 11x actually cost?

The published Growth tier is $3,750/month billed annually (~$45k/year). Published 2026 teardowns report most real first-year contracts at $50k–$90k once volume, seats, and additional AI workers are included, with implementation fees often exceeding $3,000. Higher tiers are custom-quoted.

Can a $199/month tool really replace Alice?

For the core loop at SMB/mid-market volume — discovery, enrichment, per-prospect research, human-quality drafting, multi-step sequences, reply handling, booking — yes. It does not replace 11x’s AI phone calling or its managed enterprise deployment. Be honest about which parts you’d actually use before paying a 10× premium for them.

Does BusinessMCP make AI phone calls?

No. Outreach runs on email and LinkedIn with deliverability guardrails (per-domain caps, warmup, verified-address-only autonomous sends). AI voice is on our roadmap but we won’t pretend it ships today.

Do I need an annual contract?

No — every self-serve plan is month-to-month. Annual exists only for enterprise deals where the customer asks for it.

Other honest alternatives

Artisan

The more productized AI SDR — $600/mo annual self-serve, reported deals $1k–$3k+/mo.

Compare

AiSDR

Mid-market option with published pricing from $250/mo.

Compare

Unify / Warmly

The warm-outbound platform category, if signals matter more than agents.

Compare

How to migrate

1
Install the BusinessMCP tracking script and let a week of traffic build the warm-account list — this is the part no 11x export can give you.
2
Recreate Alice’s targeting as plain-English ICP settings (who you sell to, dream accounts, disqualifiers) in Settings → Sales.
3
Export contacted accounts from your CRM (they’re already there via 11x’s sync) and import by email/domain so sequences don’t double-touch them.
4
Note your 11x renewal window — annual contracts with up-front billing make timing the exit worth a calendar reminder.

Sources & verification

Every price on this page traces to a public source, last verified August 15, 2026. Spotted a change? Tell us and we'll re-verify.

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